New Delhi [India], June 30 (ANI/Bloomingdale): Kaspersky delivered stable business growth in 2021 and increased its global non-audited International Financial Reporting Standards (IFRS) revenue to a total of $752 million, representing a 6.5 per cent YOY increase. Following the second year of the pandemic, the company achieved positive results driven primarily by the B2B segment with large increases in enterprise sales.
Amid an ongoing digital transformation, the demand for cybersecurity solutions remained robust for many organizations in 2021, with Kaspersky helping businesses to continue growing while mitigating cybersecurity risks. The company's advanced technological developments to ensure the protection of its customers around the globe led to significant success (19 per cent YOY) in the B2B sector.
In 2021, Kaspersky's Corporate Business showed the best sales results in the company's history, delivering major growth in strategic business areas - enterprise (29 per cent YOY) and non-endpoint specifically (50 per cent YOY). Key solutions to protect businesses from the most sophisticated attacks, like Kaspersky Anti Targeted Attack Platform and Kaspersky Threat Intelligence services, saw significant increases, 92 per cent and 36 YOY respectively.
The company has focused on enhancing its product portfolio to cover all customer cybersecurity needs through continued investment in RD and technological development. In 2021, Kaspersky launched 10 new products/services and released more than 250 large-scale updates for existing products, significantly improving their functionality. For instance, one of the company's leading solutions, Kaspersky Industrial CyberSecurity, demonstrated 63 per cent YOY growth and was reinforced with a centralized management dashboard for security monitoring of the entire OT (operational technology) infrastructure. This included a map of all geographically distributed assets enriched with events, incident analytics and more. Kaspersky also obtained 137 patents in 2021, bringing its total number of patents to 1240.
In addition, Kaspersky acquiredKaspersky also achieved significant growth in the SMB business segment, with a 9 per cent YOY increase as a result of strategic sales development and 6 per cent YOY growth in B2B digital sales. The intensified acquisition activities across various digital platforms, together with modified retention tactics, also ensured sales growth in the B2C digital segment (2 per cent YOY). However, the ongoing lockdown restrictions in many markets greatly affected the B2C retail segment and held back full recovery. Overall, the B2C segment showed a slight decline in sales (-1 per cent YOY).
Andrey Efremov, Chief Business Development Officer at Kaspersky comments: "In 2021, we achieved many good things. Our corporate business delivered the best results in the company's history, with many new important products launched. There has been a lot of work done on enhancing business development to achieve this, including the development of a new business strategy aimed to make the company more resilient, strong and ready to face today's challenges as well.
Our vision is to protect all customers - both businesses and consumers - from all possible attack vectors. This makes creating a complete security ecosystem our priority. In B2B, such an ecosystem will enable us to cover the needs of every type of customer - from very small businesses to managed security service providers (MSSP), national-level security operations centers (SOCs) and government organizations. We have also continued to strengthen our Global Transparency Initiative designed to prove that we are an impartial, independent and responsible player on the cybersecurity market."Globally, the company's performance was driven by positive results in most regions, especially in Russia, the Baltics, Central Asia and the Commonwealth of Independent States (CIS) (25 per cent YOY); the META region (Middle East, Turkey and Africa) (16 per cent YOY); Latin America (11 per cent YOY); Europe (4 per cent YOY); as well as the Asia-Pacific region (3 per cent YOY). The sales results in the North American region declined, compared with last year (-6 per cent YOY).
Kaspersky continues to maintain its leading position on the TOP3 metric for consumer and corporate cybersecurity products: in 2021, the company's products underwent 75 different independent tests and reviews, achieving podium placements (first, second or third) on 63 of them - of which, 57 were first-place finishes. In addition, based on the AV-TEST assessment, Kaspersky Endpoint Security CloudIn 2021, Kaspersky continued to progress itsLearn more about the company's transparency and its achievements, visit theAll growth rates are represented by eliminating foreign exchange rate changes.
Figures are rounded for easier reading. Revenue was USD $752.28 million. The YOY increase is 6.56 per cent.
All segment and regional figures are in net sales bookings, not revenue; presented in fixed rates as of the year 2021.
YOY growth in the enterprise and SMB segments in non-endpoint.
Countries in the abovementioned region include Armenia, Azerbaijan, Belarus, Estonia, Georgia, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Mongolia, Russian Federation, Tajikistan, Turkmenistan and Uzbekistan.
Countries in the abovementioned region include Australia, New Zealand, Japan, Bangladesh, Brunei, Cambodia, India, Indonesia, South Korea, Laos, Malaysia, Nepal, Pakistan, Philippines, Singapore, Sri Lanka, Thailand and Vietnam.
Kaspersky is a global cybersecurity and digital privacy company founded in 1997. Kaspersky's deep threat intelligence and security expertise is constantly transforming into innovative security solutions and services to protect businesses, critical infrastructure, governments and consumers around the globe. The company's comprehensive security portfolio includes leading endpoint protection and a number of specialized security solutions and services to fight sophisticated and evolving digital threats. Over 400 million users are protected by Kaspersky technologies and we help 240,000 corporate clients protect what matters most to them. Learn more atThis story is provided by Bloomingdale. ANI will not be responsible in any way for the content of this article. (ANI/Bloomingdale)